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There are moments that define us. 

Moments that linger in the air long after they’ve passed. Vagrant Story believes in the power of scent to transform us, to help us define and create meaning. To punctuate treasured memories with scents that smell like home. To know and come back to ourselves, again and again.

By embracing authenticity and vulnerability, our scents serve as a conduit for connection by crafting fragrances that capture the intangible essence of the human experience. A testament to rich storytelling that goes beyond any one product — Vagrant Story is a sanctuary for self-expression and a symphony for the senses. A whispered reminder that who you are is enough, just as you are. 

OUR APPROACH TO FRAGRANCE

(1) Fragrance is art

(2) Fragrance is indulgence - a representation of our impermanence, of delighting in something that inevitably fades
(3) Fragrance is powerful - it conjures the past at will, invokes hopes and dreams, leaves legacies
(4) Fragrance is personal - the essence of our fragrances lies not just in the craftsmanship but in the connection between the fragrance and the wearer

FOUNDER’S STORY
Ivy Kwon—Founder
Ivy Kwon was born to South Korean parents and raised in greater Los Angeles. A creative at heart, Ivy explored many artistic mediums in early life and now most recently, scent. She enlisted the help of some of the world’s most celebrated perfumers to bring her scent profiles to life, and Vagrant Story was born. Drawing from her personal aesthetic and journey of self-discovery, among other things, Ivy creates timeless fragrances that aim to validate, elevate, and inspire.

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